Hidden typography

Pushing the limits top what is legible. It reminds me of graffiti and of the poster art of the sixties. Look closely you might see the word typography.

Typography Enhances the Message...

I remember a project in design class was to trace a typeface. What was the point? To get familiar with the anatomy of type, the conscious aesthetics, mechanics and fittings that make type work as a family, and create a visual voice on the pages of a book, paper, the screen monitor or other literal surface. It's comforting to know there are still designers out there who can match the typeface to the message.

Whatever the medium, Girard’s love for typography was the common thread that wove his work together. House Industries is featuring a gallery of this typographers work: Alexander Girard by House Industries